Product / Vertical Marketing Lead

The role is responsible for owning the positioning, messaging, and sales enablement assets for major business branches and verticals. This includes creating sales collateral, defining buyer personas, and partnering with delivery teams to translate technical capabilities into market-facing offers.

Candidates should have experience in B2B product or vertical marketing with strong commercial storytelling and writing abilities. Proficiency in translating complex technical services into simple buyer language and experience with AI tools is preferred.