CRM Acquisition Manager

Abu DhabiOn-site5–10 yrsFull-time

Responsibilities

The CRM Acquisition Manager implements and optimizes CRM acquisition journeys to convert prospects into engaged guests. This includes managing onboarding, activation, and first-conversion campaigns across owned channels while monitoring performance metrics.

Requirements

Requires a degree in Marketing or a related field and 5 years of experience in CRM or digital marketing, preferably in travel or e-commerce. Candidates must have hands-on experience with CRM platforms like Adobe Campaign or Salesforce and strong analytical skills.

Key skills

CRM AcquisitionLifecycle MarketingCustomer OnboardingCampaign OptimizationCRM SegmentationPersonalizationCopywritingData AnalysisStakeholder ManagementAdobe Campaign ManagerSalesforce Marketing CloudBrazeLead GenerationA/B TestingFunnel AnalysisData Privacy Compliance

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