
VML
Dubai
Senior Digital Analyst
DubaiHybrid5–10 yrsFull-time
Responsibilities
Lead the digital analytics capability for a major financial services client, defining measurement strategies across web and CRM channels. Manage a small team of analysts while delivering high-impact dashboards and AI-driven insights to C-suite stakeholders.
Requirements
Requires 7-10 years of digital analytics experience with deep expertise in GA4 360 and a proven track record in the banking or financial services sector. Must possess strong leadership skills and the ability to translate complex data into commercial business outcomes.
Key skills
GA4 360Google Tag ManagerPowerBILooker StudioDigital Measurement StrategyData StorytellingFunnel AnalysisA/B TestingAI Agent DeploymentStakeholder ManagementTeam MentorshipFinancial Services AnalyticsMobile AttributionUX IntelligenceSQLCRM Analytics
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