
Etihad Airways
Abu Dhabi
Manager Performance Marketing - UAE National
Abu DhabiOn-site2–5 yrsFull-time
Responsibilities
Drive the strategy and optimization of marketing technology and digital acquisition solutions to enable measurable growth. Lead cross-functional initiatives across paid and owned channels while managing the performance marketing technology roadmap.
Requirements
Requires a university degree in Marketing, Business, or Technology with 3-5 years of experience in performance or growth marketing. Proficiency in paid media, web analytics, and marketing automation is essential, with Agile certification preferred.
Key skills
Performance MarketingDigital AcquisitionMarTechAdTechConversion Rate OptimizationCampaign AutomationPerformance AnalyticsPaid MediaWeb AnalyticsAttribution ModelingCustomer Data PlatformsAgile MethodologyMarket ResearchCompetitor BenchmarkingProduct Backlog ManagementROAS Tracking
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